Content & Communications Specialist

About the role

As a Content & Communications Specialist at the Ministry of Awesome, you will craft and share stories that highlight New Zealand’s founders, celebrate innovation, and connect entrepreneurs with the programmes, opportunities and people that help them succeed.

Key responsibilities

• Interview founders and translate their journeys into compelling written content.
• Produce and design supporting visual assets for web, email and social channels.
• Publish and schedule content across the Ministry’s website, newsletters and social media platforms.
• Support integrated marketing campaigns for programmes such as Founder Catalyst, Startup Aotearoa and Electrify Aotearoa.
• Analyse audience data and insights to refine storytelling and improve engagement.

Required profile

• Creative communicator with strong writing and editing abilities.
• Comfortable conducting interviews to uncover meaningful stories.
• Highly organised, detail‑oriented and able to juggle multiple projects and deadlines.
• Collaborative mindset, able to work with founders, programme teams and external partners.

Required skills

• Proficiency with HubSpot for building email campaigns and publishing content.