Marketing Manager
Data Insight · Auckland
Description du poste
About the role
Data Insight is seeking a proactive Marketing Manager to lead B2B campaigns, digital presence, and thought‑leadership initiatives. You will work closely with sales and senior leaders to boost brand visibility and generate qualified leads.
Key responsibilities
- Design, launch and optimise integrated B2B marketing campaigns aligned with commercial goals.
- Manage LinkedIn organic and paid activities, website updates, landing pages and ongoing digital content improvements.
- Develop and maintain HubSpot marketing automation, reporting dashboards and performance tracking.
- Create and edit blogs, case studies, newsletters, email marketing and sales enablement collateral.
- Coordinate webinars, workshops, in‑person and virtual events, including logistics and promotional activities.
- Oversee brand consistency across all touchpoints and manage external suppliers, designers and developers.
Required profile
- 4+ years of experience in B2B or digital marketing.
- Excellent written communication and storytelling ability.
- Strong organisational skills with the capacity to juggle multiple priorities.
- Proven stakeholder management experience, especially with senior leaders and technical experts.
- Curiosity about AI and a data‑driven mindset.
Required skills
- HubSpot (CRM and marketing automation).
- Google Analytics.
- Google Search Console.
- LinkedIn Campaign Manager.
- Webflow or similar CMS platform.
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Data Insight
Auckland