Programmatic & Social Specialist

About the role

ADMATIC is seeking a hands‑on Programmatic & Social Specialist to execute paid social and programmatic campaigns for its client portfolio. This fully remote position supports both full‑time and part‑time arrangements across Australia and New Zealand.

Key responsibilities

• Set up end‑to‑end paid social campaigns on Meta (Facebook & Instagram) and LinkedIn, including naming conventions, tracking, pixel verification and quality assurance.
• Manage full‑cycle programmatic campaigns via AdForm or DV360, handling targeting, pacing, deal IDs and brand‑safety settings.
• Implement campaign tags from Campaign Manager 360 and ensure accurate trafficking.
• Continuously optimise bidding, audience segmentation, creative rotation, budget pacing and frequency to meet client KPIs.
• Build and maintain performance dashboards that track delivery from awareness through conversion.
• Troubleshoot platform issues and performance anomalies, escalating when necessary.
• Produce clear campaign reports with data‑driven commentary and forward‑looking recommendations.
• Support tactical planning inputs for upcoming initiatives.

Required profile

• Proven experience executing paid social on Meta Ads Manager and LinkedIn Campaign Manager.
• Strong knowledge of programmatic DSPs, specifically AdForm or DV360, including deal IDs, audience segments and brand‑safety levers.
• Familiarity with Campaign Manager 360 for reporting and tag trafficking.
• Ability to work independently in a fully remote environment and manage multiple client campaigns.
• Optional experience with TikTok Ads Manager, YouTube Ads or Reddit Ads is a plus.

Required skills

• Meta Ads Manager
• LinkedIn Campaign Manager
• AdForm
• DV360
• Campaign Manager 360
• TikTok Ads Manager (optional)