Digital SEO Specialist – Technical SEO Focus

About the role

We are looking for a Digital SEO Specialist to ensure our websites are technically optimised for search engines and to provide data‑driven SEO guidance to our content team. Working closely with writers, developers and marketing stakeholders, you will identify opportunities, resolve technical issues and help grow sustainable organic traffic.

Key responsibilities

• Lead keyword research and build keyword maps that connect target terms to specific pages or content clusters.
• Provide clear SEO briefs for writers, including primary/secondary keywords, search intent and on‑page recommendations.
• Diagnose and resolve technical SEO issues such as indexation, crawl budget, site speed, structured data, canonical tags, hreflang, redirects and XML sitemaps.
• Audit website health regularly using SEO tools and produce action‑oriented reports for non‑technical stakeholders.
• Monitor search performance (rankings, clicks, impressions, CTR) and identify improvement opportunities.
• Ensure best practices for site architecture, internal linking, mobile‑friendliness and Core Web Vitals.
• Collaborate with developers to implement technical fixes, create clear tickets and verify deployments.
• Work with the broader marketing team to make landing pages and funnels search‑friendly.
• Stay up to date with major search engine updates and communicate relevant changes.

Required profile

• Bachelor’s degree in Marketing, Computer Science, Information Systems or a related field.
• 2+ years of hands‑on experience in SEO, with a focus on technical SEO and on‑page optimisation.
• Strong analytical skills and the ability to translate data into simple recommendations.
• Excellent communication skills, able to explain technical concepts to non‑technical stakeholders.
• Proficient English reading ability; additional languages are a plus.

Required skills

• Google Search Console
• Google Analytics / GA4
• SEMrush
• HTML
• CSS
• Basic JavaScript
• WordPress (CMS)