Digital Marketing Specialist

About the role

Timezone, part of the TEEG entertainment group, is looking for a Digital Marketing Specialist to support the growth of its brands across New Zealand. Based in Newmarket, this hybrid role combines hands‑on campaign execution with data‑driven optimisation to boost guest visitation and loyalty.

Key responsibilities

• Execute digital campaigns across the website, mobile app and key advertising platforms.
• Leverage guest data to create targeting, segmentation and lifecycle marketing activities.
• Design, build and optimise reactivation and retention campaigns aimed at bringing guests back to venues.
• Manage digital touchpoints, including the website, app and in‑venue screens.
• Collaborate with internal teams and external vendors to enhance digital platforms and automation.
• Support gift‑card, voucher and broader commercial campaigns as part of the overall marketing mix.

Required profile

• 5+ years of experience in digital marketing, CRM or lifecycle marketing.
• Proven experience working with customer data, segmentation and campaign execution.
• Strong attention to detail across setup, delivery and performance monitoring.
• Excellent stakeholder management skills to keep cross‑functional initiatives moving.
• Analytical mindset focused on improving results.

Required skills

What we offer

• Opportunity to work with iconic entertainment brands (Timezone, Zone Bowling, Kingpin).
• Fast‑paced, data‑driven marketing team.
• Hybrid working model (3 days in office, 2 days remote).
• Chance to shape digital guest experiences.