Digital Marketing Manager

About the role

Bluecurrent is seeking a Digital Marketing Manager to lead the end‑to‑end digital strategy for its B2B energy solutions. You will own the planning, execution and optimisation of campaigns across email, LinkedIn, website and event channels, driving engagement and measurable business outcomes.

Key responsibilities

• Develop and implement a comprehensive digital marketing plan aligned with corporate goals.
• Design, launch and manage multi‑channel campaigns (email, LinkedIn, website, events) that generate leads and nurture customer journeys.
• Maintain and integrate digital platforms, including CRM, CMS and campaign tools, to ensure efficient delivery at scale.
• Analyse performance data, segment audiences and apply insights to continuously improve targeting and ROI.
• Establish measurement frameworks, reporting dashboards and testing protocols to evaluate impact.
• Introduce new technologies and process improvements, with a focus on responsible AI use and data governance.

Required profile

• Proven experience delivering high‑quality B2B digital marketing campaigns across multiple channels.
• Strong analytical mindset with a track record of using data to drive optimisation.
• Proactive, collaborative attitude and ability to work with cross‑functional stakeholders.

Required skills

• CRM platforms
• CMS platforms
• AI technologies applied to marketing

What we offer

• Inclusive, supportive workplace with a focus on sustainability.
• Opportunities for professional growth and development.
• Competitive benefits package.