Social Media Specialist

About the role

As a Social Media Specialist you will be the primary point of contact for social media across a portfolio of MBM clients. Working under the guidance of a Social Media Director, you will plan, execute, monitor and report on campaigns while delivering excellent client service.

Key responsibilities

• Serve as the day‑to‑day social contact for multiple clients, building strong relationships based on openness and trust.
• Attend client briefings, WIPs and meetings, presenting social responses alongside senior social leaders.
• Contribute to social strategy development, create implementation plans and maintain content calendars.
• Research insights, identify suitable platforms and partners, and stay up‑to‑date with technology developments.
• Advise on advertising best practices, contribute to creative brainstorms and produce copy that aligns with brand tone.
• Manage community interactions, monitor conversations, moderate content and respond to comments within agreed timeframes.

Required profile

• Strong understanding of social media platforms and how to leverage them for client goals.
• Excellent communication skills and ability to build trust with clients.
• Proactive mindset with a willingness to learn and sharpen strategic skills.
• Ability to work collaboratively with internal teams, creative partners and external platforms.

Required skills