Media Relations & Communications Manager

About the role

Join Woolworths Group’s Media and PR team to shape how we tell our story across New Zealand. You will be the primary liaison for journalists, driving proactive media coverage while managing reactive enquiries and crisis communications.

Key responsibilities

• Lead day‑to‑day media relations and act as the main point of contact for media and stakeholders.
• Develop and execute proactive communication plans, pitches and press releases.
• Provide rapid, high‑quality responses to media enquiries and support spokespeople in interviews.
• Deliver communications support for external issues and crisis situations.
• Craft clear, concise internal and external content to reinforce brand narrative and employee advocacy.
• Collaborate with external agency partners to ensure consistent messaging.
• Monitor media coverage and identify opportunities to enhance customer and employee advocacy.

Required profile

• Deep understanding of the New Zealand media landscape, preferably with a background in journalism or established media relationships.
• Proven ability to manage media enquiries under tight deadlines with superior written communication.
• Strong organisational skills, solid grasp of current affairs and a keen news sense.
• Experience in proactive media pitching and crisis communications.

Required skills

What we offer

• A dynamic, inclusive workplace that values diverse perspectives.
• Opportunities for career growth across the Woolworths Group.
• Flexible work approaches supporting work‑life balance.