Head of Growth
Hunter Campbell · Auckland
Description du poste
About the role
The Head of Growth will lead digital acquisition and revenue generation for a fast‑growing consumer brand operating in New Zealand and Australia. This hands‑on position is ideal for a performance‑driven marketer who thrives on data, testing, and delivering measurable revenue outcomes.
Key responsibilities
- Own and scale paid acquisition campaigns, with a primary focus on Meta Ads.
- Optimize Shopify e‑commerce performance and improve conversion rates.
- Design and execute tests across creative assets, audience segments, and sales funnels.
- Analyse performance metrics using Google Analytics 4, focusing on CAC, LTV and ROAS.
- Support lifecycle marketing initiatives through Klaviyo to increase customer retention.
- Drive digital growth across direct‑to‑consumer and retail channels.
Required profile
- 5+ years of experience in performance or growth marketing.
- Proven hands‑on expertise with Meta Ads platforms.
- Demonstrated success managing Shopify e‑commerce stores.
- Data‑driven mindset with strong understanding of CAC, LTV and ROAS.
- Experience using GA4 and lifecycle marketing tools.
- Commercial, proactive attitude and comfort working in a fast‑paced environment.
Required skills
- Meta Ads
- Shopify
- Google Analytics 4 (GA4)
- Klaviyo
What we offer
- Opportunity to join a high‑growth brand with strong momentum.
- Direct collaboration with the Founder.
- Full ownership of the digital growth funnel.
- Real impact on revenue and overall performance.
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Hunter Campbell
Auckland
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